INFLUENCER MARKETING
Above: Lil Durk, below: Zac Posen, Ken Downing, Lilliana Vazquez [Photo: @lillianavazquez]
Developing a strong personal connection between a brand and their fans pays dividends by bolstering brand loyalty and creating buzz that stimulates sales. Consumers in the know trust what's in their feed. Building and nurturing valuable relationships with key influencers including tastemakers, celebrity stylists, up-and-coming models, bloggers, etc. to access new audiences, gain credibility, and create unique and engaging content for postings is crucial to integrate into a brand’s PR strategy.
FOF Host, Alexa Chung
Tripp Bowers
FOF Host, Nicole Richie
PRODUCT PLACEMENT
Desus & Mero
Cuccio - WGN Chicago
DJ Snake
@hannahroxit, ASP
DESTINATION COVERAGE
MANCHESTER DESIGNER OUTLETS
Above: @theconcreteblonde
Left: @stylishlystella @gothamlove @momtrends